Supply chain disruption forcing NJ shoppers to return to real stores


It’s not even Halloween yet, but New Jersey residents have already started their holiday shopping. Because the crisis of supply chain disruption keeps getting worse and there are big delivery delays wherever you look.

According to Rutgers University economist James Hughes, the shortage of products and goods is caused by multiple factors.

He said when the pandemic began, shipping companies around the world cut delivery times for some items and materials because they believed COVID would reduce demand for them. But the exact opposite has happened.

He said more and more homebound residents have started spending money on electronics, appliances, furniture, fitness equipment and home improvements instead of taking trips and to go out to eat, and demand quickly exceeded supply.

At the same time, unvaccinated workers in other countries where goods and materials are produced have stopped working due to fears about the virus, while in that country the labor shortage has meant that ‘There weren’t enough people to unload the arriving freighters and drive the supplies to the stories, so the problem got worse.

“In a way, what happened is incredible because everything turned south at the same time,” he said.

So how do you get out of this mess?

“With great difficulty, that’s the only answer. There is no miracle solution. Hopefully COVID-19 and the delta variant will decrease, ”he said.

Back to real stores

Hughes said holiday shoppers going online find that some delivery delays can be weeks or even months, so “they can then start looking… stores to see what kind of inventory is left.” .

He said retail stores that have been losing customers to online shopping for years may soon find themselves stuck with customers who “realize there is going to be a problem, so they will try all they can to do. ‘get the goods and gifts they definitely want.

You can contact reporter David Matthau at [email protected]

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