Home Apparel market Lions Not Sheep Apparel® Appoints Former TapouT Co-Founder Dan Caldwell as President and COO

Lions Not Sheep Apparel® Appoints Former TapouT Co-Founder Dan Caldwell as President and COO


BLUFFDALE, Utah, Dec. 27 2021 / PRNewswire / – Lions, Not Sheep Clothes®, one of the fastest growing clothing brands in United States, today announced the hiring of the former co-founder of TapouT Dan Caldwell as the new President and Chief Operating Officer, from January 3, 2022.

Dan Caldwell, new President and COO of Lions Not Sheep Apparel.

Caldwell has 24 years of extensive experience in the apparel branding industry and was co-founder and president of the global combat sports brand TapouT. He was instrumental in the growth of TapouT at $ 350 million in revenue and led the sale of the company to Authentic Brands Group in 2010.

Based at Bluffdale, Utah, Lions Not Sheep Clothing® is a fast growing global apparel and lifestyle company that has generated strong demand. Their products appeal to patriots around the world who lead and create rather than blindly following the masses. What started as a single t-shirt designed by the company’s founder Sean whalen like a personal mantra has led to quite a movement.

“Dan brings incredible insight and knowledge to the apparel industry and has experience building a highly visible global brand,” said Sean whalen, Founder and CEO of Lions Not Sheep Apparel®. “With triple digit annual growth, Lions Not Sheep is quickly becoming a household name and Dan will help us take things to the next level.”

Caldwell will oversee the day-to-day operations of the company, implement strategic growth initiatives, strengthen the company’s supply chains and develop production partnerships. His vast experience in the apparel market will help the company to significantly expand its global operations.

“I’m inspired by what the brand stands for, because that’s what I stand for,” Caldwell said. “It created a movement that people want to be a part of and I think that movement contributed to its early success. We are going to make it a global brand.”

For more information on Dan Caldwell and her new role at Lions Not Sheep Apparel®, visit lionsnotsheep.com.



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SOURCE Lions Not Sheep Clothing