Levi’s® X Deepika Padukone launches season 2 of their collaboration

After a successful first season, the second season of Levi’s®️ x Deepika Padukone has launched in India.

Inspired by Padukone’s laid-back and effortlessly sexy athleisure style, the collection features enhanced dyeing techniques, hybrid silhouettes and utilitarian elements in a mix of inspiring colors and earthy neutrals. Drawing inspiration from the expressive style of the 1970s, the collection is a little looser, a little looser but unmistakably Levi’s®️.

“For me, the second season of my collaboration with Levi’s® is what summer really looks like; bright, cheerful and happy. It’s a reflection of my personal style married to the quintessence of Levi’s®️,” said Deepika Padukone.

Standout pieces from the collection feature an ensemble of the moment that gets a summery, almost DIY upgrade. It also features a 90s-inspired Levi’s® trucker and high-rise tapered fit and extra-wide fit in water-dipped Indigo or rainbow marbling throughout.

Denim is an integral part of this collection. It comes in the form of vintage-inspired, super-versatile high-waisted jeans that fit in with global trends. Loose high waisted jeans for women with a trendy high waisted look that emphasizes the waist with a loose, relaxed fit.

“To co-create and collaborate with one of India’s biggest fashion icons to bring to life a collection that reflects our shared values ​​of authenticity and simplicity. We are thrilled with the season of this iconic collaboration. This season is fresh, youthful and energetic while remaining an uncompromising blend of Deepika and Levi’s®.” says Arunkumar Nath, Acting Managing Director and Chief Financial Officer – South Asia, Middle East and Africa at Levi Strauss & Co.

This collection is tied together by summer essentials like tie-dyes in bright pops of color as well as a range of earth-toned shirts and tops. Committing further to a new love of comfort with style, there is a range of hybrid and elevated dresses and tracksuits. The collab also draws on Padukone’s love of the classics with a twist and includes a blazer and cropped set, dramatic sleeve shirts and pleats to jumpsuits, all grounded in earthy and neutral tones. .

In line with the Levi’s brands commitment to sustainability, the Levi’s®️ x Deepika Padukone collaboration is done responsibly in line with Levi’s® commitment to sustainability. Over 60% of the collaboration line is sustainably sourced with 100% of the line produced ethically. Composed of organic cotton, super soft Tencel made from wood pulp, cotton hemp and denim produced with the brand’s water

The Levi’s® x Deepika Padukone Collaboration 2.0 will be available at Levi’s® outlets, Levi.in and select partner e-commerce platforms.

Disclaimer: Content produced by Levi Strauss & Co.