Home Fashion products Disney Launches Retail Experiences, Including All-New “D23 Expo Marketplace” at D23 Expo 2022

Disney Launches Retail Experiences, Including All-New “D23 Expo Marketplace” at D23 Expo 2022


For the first time, fans will be able to purchase merchandise celebrating Disney100 and other limited edition Disney, Pixar, Marvel and Star Wars™ elements

GLENDALE, Calif., June 21, 2022–(BUSINESS WIRE)–For the ultimate Disney fans, D23 Expo 2022 will feature never-before-seen, limited-edition merchandise from Disney, Pixar, Marvel, star wars, National Geographic, etc. Appearances by authors, captivating panels with iconic Disney personalities, and interactive social moments on the show floor will provide attendees with a variety of ways to celebrate the magic of Disney and kick off 100 years of wonder. The Ultimate Fan Event, presented by Visa, takes place in Anaheim, CA from September 9-11, 2022.


  • D23 EXPO MARKET: This year, a whole new shopping experience will debut at the show, Expo D23 market. This 27,000 square foot store features merchandise from fan-favorite collections and characters from Disney, Pixar, Marvel, star wars, National Geographic, and more, including limited-edition merchandise and the availability of the first items celebrating Disney’s 100th anniversary. The D23 Expo Marketplace brings together the most exciting offerings from shopDisney, the Disney Store, and Disney Parks into one shopping destination for a wide assortment of brand collections, specialty items, and milestone anniversary collectibles.

  • MICKEY FROM GLENDALE: Mickey’s of Glendale, the Walt Disney Imagineering store, will have three unique retail spaces for D23 Expo attendees to visit at the Anaheim Convention Center.

    • Glendale Mickey Main StoreWith products designed by Imagineers, including hats, t-shirts, accessories and more. Additionally, guests will have the opportunity to shop collections celebrating the upcoming 70th anniversary of Walt Disney Imagineering.

    • Mickey’s of Glendale Pin Store – Disney pin lovers will want to stop by this space, which will stock a wide assortment of limited-edition pins.

    • D23 Expo Shop x Mickey’s of Glendale – The Official Disney Fan Club and Mickey’s of Glendale have joined forces to bring you official D23 Expo 2022 merchandise.

  • DISNEY EDITIONS: The shopping destination for Disney book fans returns this year with a range of exciting, first-to-market books available for purchase. Disney Publishing continues its tradition of celebrating great storytelling by welcoming a variety of authors behind beloved Disney stories. Join these world-building creators for book signings at the booth, including Disney Historian and 100 Disney Adventures of a Lifetime author Marcy Carriker Smothers, DisneyBoundit’s Leslie Kay, Shinji Takahashi and the Coatl Markis Julie Kagawa, and Cautionary Tales‘Ridley Pearson.


Packed with gear for all fans, from nostalgic collectibles to fun twists on beloved classics, to playful merchandise from the latest series, movies and characters, D23 Expo is the best place for fans to discover their next favorite treasure. Here are some highlights:

  • D23 Expo attendees will have the first opportunity to purchase items celebrating Disney100.

  • Inspired by the dynamic landscape of Wakanda and brought to life on screen in Black Panther, Wakanda World Marvel merchandise will debut at the D23 Expo Marketplace and on shopDisney.

  • Guided by the Light, a new collection by Ashley Eckstein (Star Wars: The Clone Wars), is inspired by Ahsoka Tano’s strength in the midst of darkness. The collection will also be available on shopDisney.

  • With the help of a little magic, a new line of adorable plush toys inspired by delicious treats from Disney Parks Main Street Bakery will debut at D23 Expo: Disney Munchlings. These adorable collectibles include a Mickey Mouse cinnamon scented bun and a Minnie Mouse wild strawberry cupcake. Disney Munchlings will also be available for purchase on shopDisney.


A few ways attendees can easily navigate the shopping experience:

  • Virtual Queue: Participants will be able to sign up for a boarding group available in a virtual queue for D23 Expo Marketplace, Mickey’s of Glendale Main Store or Mickey’s of Glendale Pin Store using the Disneyland Resort app and scanning a QR code located at the store entrance.

  • Swap body of goods: Pay for items from D23 Expo Marketplace, D23 Expo Shop x Mickey’s of Glendale or Mickey’s of Glendale Main Store through the Disneyland Resort app to save time!

  • Store Pass: To purchase certain limited-edition collectibles, attendees will be able to reserve through StorePass, an online reservation system prior to the start of D23 Expo. Details on how to obtain a StorePass reservation will be announced later this summer.


Throughout the weekend, Disney will give fans the chance to get the latest product innovations, hear from revered authors, and explore fashion trends through an array of content. Highlights include:

  • Disney Fashion Women: Step inside the minds of major Disney fashion icons as they share an exclusive look at their upcoming Disney collaborations.

  • It’s a Small Disney World: Celebrating the Art of Disney Parks: Have you ever wondered what it’s like to be an Official Disney Parks Artist? Disney will bring together six artists to dive into their art, ideas for the future, and behind-the-scenes insights.

  • Cautionary Tales with Disney Villains: Ridley Pearson’s Imagination: Cautionary Tales author Ridley Pearson and director of the Walt Disney Archives Becky Cline will delight fans and spark creativity with stories from Disney insiders.

  • National Geographic 100 Disney Adventures of a Lifetime: From a dessert cruise overlooking the fireworks to an exclusive dinner at Walt’s apartment at Disneyland, discover one-of-a-kind magical Disney experiences during this memorable chat with expert Marcy Carriker Smothers.

  • Hi Disney! – a personalized voice assistant based on Amazon’s Alexa technology – will be prominently featured on the D23 Expo floor (stay tuned for details). Whether at home or in a Walt Disney World Resort or Disneyland Resort hotel room, fans will be able to use an Echo device to interact with their favorite Disney, star wars, or Pixar characters.

  • On the living room: Entrants can also view activations from Visa, Amazon, Target, Aniplex, BoxLunch, Citizen, Enterprise, Funko/Loungefly, IMAX, Pandora, Ravensburger, and Sunglass Hut, as well as many others.

Expo D23 guests should prepare to be wowed by the assortment of fan-favorite merchandise, books, apparel and collectibles.

A limited number of one-day tickets for Sunday of D23 Expo 2022 are available for $99 for one-day adult admission and $79 for children ages 3-12. Gold members of D23: The Official Disney Fan Club can purchase tickets for $89 for one-day adult admission. One-day tickets on Friday and Saturday and three-day passes are sold out. For more information on tickets and D23 Expo 2022, visit D23Expo.com.

Schedule and talents are subject to change. Images are available for download in our media gallery.

About D23 Expo 2022

D23 Expo – The Ultimate Disney Fan Event – brings together all the worlds of Disney under one roof for three days packed with presentations, pavilions, experiences, concerts, previews, shopping, and more. The event gives fans unprecedented access to Disney movies, streaming, TV, games, theme parks and celebrities. For the latest D23 Expo 2022 news, visit D23Expo.com. Presentations, talents and schedule are subject to change. To join the D23 Expo conversation, be sure to follow DisneyD23 on Twitter, Facebook, Instagram and YouTube, and use the hashtag #D23Expo.

About D23

The name “D23” pays homage to the exciting journey that began in 1923 when Walt Disney opened his first studio in Hollywood. D23 is the first official club for fans of Disney’s 99-year history. It gives its members a greater connection to the wider world of Disney by putting them in the middle of the magic through its quarterly publication, disney twenty three; a rich website on D23.com, with member-only content; exclusive member discounts; and special events for D23 members throughout the year.

Fans can join D23 at the Gold Membership ($99.99), Gold Duo Membership ($129.99), and General Membership (free) levels at D23.com. To keep up with all the latest D23 news and events, follow DisneyD23 on Twitter, Facebook, Instagram and YouTube.

STAR WARS and related properties are registered trademarks and/or copyrights, in the United States and other countries, of Lucasfilm Ltd. and/or its affiliates. © & TM Lucasfilm Ltd.

NOT FOR PRINT: For images, press releases and official media accreditation request, please visit D23ExpoPress.com.

See the source version on businesswire.com: https://www.businesswire.com/news/home/20220621005503/en/


Allison Citino
Consumer products, games and Disney publishing
(818) 544-0198
[email protected]

Jeffrey Epstein
The Walt Disney Company
(818) 560-8125
[email protected]