Home American fashion company Burberry and Supreme collaboration; Valentino creates a collection booklet – WWD

Burberry and Supreme collaboration; Valentino creates a collection booklet – WWD


REIGN SUPREME: Talk of a Burberry-Supreme tie-up has been swirling on social media since January, and now it’s ready to take off.

American rapper ASAP Nast confirmed the speculation with an Instagram post of himself wearing a denim jacket and pants in Burberry’s signature plaid pattern with both brands’ logos.

He tagged Supreme’s account, along with Tremaine Emory, Supreme’s new creative director, who was appointed less than a month ago, and wrote, “We’re back, let’s go!”

Burberry Sunday told WWD that the full collection will be unveiled next week, either Monday or Wednesday, on social media.

Supreme is likely to drop it on Thursday, the day before the Burberry Fall 2022 ready-to-wear show in London. The company tends to release drops on a Thursday.

Following its high profile collaboration with Louis Vuitton in 2017, the luxury world was keen to embrace Supreme.

Last year alone, the street brand label released capsules with Emilio Pucci, Tiffany & Co. and Missoni. He has also teamed up with Rimowa, Jean Paul Gaultier, Yohji Yamamoto, and Junya Watanabe on additional collaborations.

Burberry is set to hold its fall runway show in London on Wednesday. The event will be the brand’s first show in front of a live audience in two years. —Tianwei Zhang

STAND STRONG: While buyers and brands were busy preparing their stands for the opening of the Tranoï show on Friday, Ukrainian designer Lilia Litkovskaya found herself alone in front of a yellow and blue flag dotted with flowers, a laptop in front of her.

“We are here in Paris, with all my colleagues [represented] using QR codes. We [should] been to New York Fashion Week, London Fashion Week or Paris Fashion Week but some abusers decided [otherwise]she said, likening Ukraine to a first responder protecting the European bloc and by extension the world from suffering a similar fate.

As the only Ukrainian designer to reach Paris at this point, she wanted to make sure her fellow creatives weren’t forgotten. QR codes, also collected on the ArtcodeUA Instagram account, link to works and profiles of photographers, artists and designers.

Among them are Masha Reva, a Central Saint Martins graduate, illustrator and fashion designer whose graduate collection focused on the events of 2014 in Ukraine; Vita Kin, whose line is inspired by the traditional vyshyvanka dress; Ienki Ienki, a specialist in cold-weather outerwear, and Anton Belinskiy, who had shown up in Paris up until the pandemic and announced he had enlisted in a territorial defense unit in Kyiv.

What it expects from the industry is to use its platforms to speak out about the plight of Ukrainian civilians and push for peace. “Influencers who really have power over their audience, [all of] fashion society must tell the world what is happening in Ukraine. Our people and our nation show that they are courageous, our roots, our culture. Everything we have. Save our country, save everyone from our country, ”she pleaded in front of her audience, made up of deputy mayors of Paris Olivia Polski, in charge of trade, fashion and crafts, and Frédéric Hocquard. , which has tourism in its attributions.

For the organizers of the Paris show, offering a platform to Litkovskaya was a natural decision. “We are affected by the situation. As an industry, because this will have long-term consequences, but above all from a human point of view”, declared the president of Tranoï, Boris Provost, thinking of the designer Milla Nova, who was to exhibit at the show. but who is still currently in Ukraine.

“You are part of the family,” Pascal Morand, executive chairman of the Fédération de la Haute Couture et de la Mode, told Litkovskaya as he thanked him and the Paris City Hall officials for coming. He praised “her grace and courage in this terrible moment”, and her actions to ensure that “the voice of Ukrainian fashion and creation continues to be heard”.

After answering reporters’ questions in person and via a broadcast, she pleaded “everyone to stay with Ukraine, to stay with Ukraine” as she attended an anti-war protest on Saturday in Paris. —Lily Templeton

PINK POSTERITY: We all need a little inspiration and introspection in this mixed season, and Valentino has it in the form of a collector’s booklet imagined by designer Pierpaolo Piccioli and Canadian author, journalist and author Douglas. Coupland, which is included with every show invitation.

To create the 40 works inside – which reflect the era – Piccioli enlisted the help of Coupland, who popularized the term “Generation X” in his 1991 novel and has since written about mass culture and technology. Printed in pink on pink in the booklet, titled “Pink PP Seen by Douglas Coupland”, sayings such as “Beauty has kind of become an act of rebellion”, “I miss my pre-internet brain” and “If you you are afraid of being afraid, you might as well be dead.

“I wanted a little moment of reflection, a little escape,” Piccioli said of the power pink invitation.

What is the relationship with the collection? TBD Sunday… Piccioli made news on the couture catwalk in January by embracing a wider range of sizes and ages in his collection. “I wanted to explore the idea that beauty has nothing to do with models; beauty is about humanity,” he said at the time. —Booth Moore

NO LONGER SHOW: Tuesday’s digital show by Russian designer Valentin Yudashkin will no longer be shown on the Paris Fashion Week platform, the Fédération de la Haute Couture et de la Mode confirmed on Sunday.

The deprogramming was an emergency measure given the fashion brand’s silence on Ukraine, according to its chairman, Ralph Toledano.

“We have a strong position against the initiative taken by the President of the Russian Federation. We have nothing against the Russian [people]but we will not support or agree to have on our calendar those who support his position,” he said in a telephone interview.

Valentin Yudashkin walked intermittently at Paris Fashion Week for several years and was invited as a guest member in 2016.

The decision to remove the designer’s show from the calendar was not taken lightly or hastily, as companies large and small changed or cut ties with Russia.

“Our team has done extensive research [since the attack on Ukraine began], to see if he had distanced himself and what was his position in the Russian sphere. It has become clear that he is an affiliate of the scheme. As such, I consider it out of place in the calendar,” Toledano continued, noting that Yudashkin’s design of uniforms for the Russian military was just one element among many. others.

Last week, the French federation called on the industry to “live the shows… with solemnity, and in reflection of these dark times” and has since asked its 110 members to contribute to relief efforts for Ukraine.

When asked if this might affect other Russian designers who were on the calendar, including Ulyana Sergeenko and Yanina Couture, Toledano pointed out that inclusion in the official calendars was decided by selection committees made up of members of the federation as well as industry experts.

“Until now, the only criteria we considered were the creativity and artistic interest of these candidates. We are facing a completely new situation. On our very small scale, we will have to consider this aspect, since we reject and fight as much as possible the initiative taken by the President of the Russian Federation,” he said, noting that due process would be followed in order to ensure fairness as “not all Russians can be blamed for the actions of the President of the Russian Federation”.

Toledano warned against tempting anti-Russian sentiment, as those who do “would be President Putin’s replica if we do this.” We have to be smarter than the other side,” he concluded. —Lily Templeton